Dr. Bijay Prasad Kushwaha

Designation : Assistant Professor
School / Centre : VIT Business School
Department : Marketing

Educational Details

Andhra University

Ph.D
Marketing
Graduated in 2018

Research Details

Areas of Specialization
  • Marketing
  • Digital Marketing
  • Consumer behaviour
  • Artificial Intelligence

: 20
: 30

On-going Consultancy Project Details

Title Funding Agency
NA NA

Completed Consultancy Project Details

Title Funding Agency
NA NA

Ongoing Funded Project Details

Title Funding Agency
NA NA

Completed Funded Project Details

Title Funding Agency
NA NA

Patent Published Details

Title Application No.
Analysis on Job satisfaction in Sales Team of Bank Sectors 20221038456

Patent Granted Details

Title Application No.
NA NA

Books / Book Chapters Published Details

Title Publisher Published Year
An Assessment of the Behavioral Intention of Generation-Z towards the Adoption of Digital Learning Applications Springer Nature 2022
Customer Relationship Management Practices: An Ethical Marketing Approach Knowledge HEADS EMC Co. Pvt. Ltd. 2019

Awards & Recognitions Details

  • NA

International Collaborations

  • NA

Industry Collaborations

  • NA

Other Information