Dr. Shivam Sakshi

Designation : Assistant Professor (Senior)
School / Centre : VIT Business School
Department : Marketing

Educational Details

University of Debrecen, Hungary

Ph.D
Marketing
Graduated in 2021

Indian Institute of Information Technology and Management

MBA
Marketing
Graduated in 2015

Post Doctoral Experiences

Indian Institute of Management, Bangalore


Research Details

Areas of Specialization
  • Consumer Behaviour
  • Consumer Decision Making Styles
  • Customer Centricity
  • Thrift Shopping

: 2

On-going Consultancy Project Details

Title Funding Agency
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Completed Consultancy Project Details

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Ongoing Funded Project Details

Title Funding Agency
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Completed Funded Project Details

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Patent Published Details

Title Application No.
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Books / Book Chapters Published Details

Title Publisher Published Year
Customer Centricity in Organized Retailing: A guide to the basics of winning strategies Springer Nature 2023
IoT in retail industry: The emergence of walkaway technology in business CRC Press, Taylor & Francis Group 2022

Awards & Recognitions Details

  • Stipendium Hungaricum - Full Fellowship holder for Doctoral Studies