Dr. MALAY BHATTACHARJEE

Designation : Assistant Professor Grade 1
School / Centre : VIT Business School (Chennai Campus)
Department : Marketing - Chennai

Educational Details

National Institute of Technology (NIT), Durgapur, West Bengal.

PhD
Marketing Management
Graduated in 2019

Indian Institute of Social Welfare and Business Management

M.B.A
Marketing Management
Graduated in 2002

Calcutta University

B.Com.
Business Studies
Graduated in 1995

Research Details

Areas of Specialization
  • Consumer Behaviour; Marketing Communications; Rural Marketing

: https://orcid.org/0000-0001-5732-061X
: https://www.scopus.com/authid/detail.uri?authorId=57210736004
: Provide the link not just the ID - It should direct to your Google Scholar page
: 3
: 2